The Pool & Hot Tub Alliance released its Quarterly Pulse Survey Report for the third quarter of 2024. The survey shows pool construction revenue remaining strong, with 54% of respondents reporting increased revenue, 17% reporting the same levels and 31% reporting a decrease during the past quarter.
Uncertainty surrounding tariffs and the impact they may have on inflation was not an apparent factor weighing on this quarter’s outlook. Overall, respondents were more confident revenue will increase over the next 12 months, going from 63% in Q2 to 71% of respondents in Q3.
Inflation, rising interest rates and increasing real estate prices coupled with the industry’s limited control over these forces, have led to a more cautious outlook. About 63% of respondents believe their businesses are well-prepared to navigate potential industry disruptions, a decrease from 72% in the previous quarter.
The service industry has emerged as the most optimistic sector, with 77% of service companies anticipating increased revenue and 42% expecting a growth rate of 6% or more. Some, 17%, are even more bullish, predicting a revenue increase of over 10%.
The retail sector also shares a positive outlook, with 65% of businesses anticipating revenue growth over the next year. While the construction industry is slightly less optimistic, 63% of builders are still confident about future revenue growth.
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More than 285 companies participated across all industry sectors — build, retail and service.
Access to the data is available to participants only.
The Q4 2024 survey will open Jan. 15. This survey is open to all industry professionals in the build, retail, service, maintenance and hot tub sectors regardless of PHTA membership status. To participate and receive a customized benchmark report, go to phtainsights.com.
For more information, visit the PHTA Research Center or contact Amy Willer, PHTA’s director of content & communications, at [email protected] or 703-838-0083, ext. 121.
